Best ideas to build your construction business with branded banners

Best ideas to build your construction business with branded banners

When it comes to banner advertisements, you may notice that some of them are so attractive that they can stick to your memory for months. But there are also other banner types that may be completely forgotten, or you may not even remember setting eyes on them.

So how can you make your construction business banner attract attention? Here are some of the top ideas worth considering when designing a banner for your company.

 

Create a funny/amusing banner

Everyone will be attracted to a banner that makes them smile. Besides making your customers happy, the contents of the banner should also reflect the products/services offered by the company.

Fill-out-form banner

You can also come across banners that look exactly like forms to be filled .such banners normally leave potential customers glued to them. The reason being this is, probably, that people are always afraid of the unknown. Chances are that they will click on the banner to know the exact actions they are supposed to take, and the results of such actions. For instance, some banners will ask you to enter your zip code and find the best construction companies within your neighborhood.

Real bargain banner

Naturally, people are normally attracted to the best deals. Buying an affordable item will make you feel happy and satisfied. In the same way, web users also look for offers, which include reduced prices.

Though-stimulating banner

There is always some power to human curiosity. To some people, curiosity is way stronger that love, fear and other powerful feelings. As much as this is undisputable, coming up with banners that make potential customers curious can be very rewarding.

Rhetorical question banners

The use of rhetorical questions in banners is known to grab customers’ attention. You can implement this strategy when coming up with your construction business banner

Famous person banner

Word of advice, never use images of celebrities in your banners without their consent since you can fall into serious legal problems. However, you can make use of the images when holding an event, or business conferences to attract more attention to your banner.

 

Colours of the rainbow banner

You may have noticed that most banners come with bright colours-red, yellow, blue, etc. Such colours give life to the banner, making it more attractive.

Time pressure banner

You also may have observed, that you pay more attention to banners with sand clocks, countdowns or timings. The first time you start paying attention to the banner, you will realize that time has already elapsed with the clock back to zeros. Regardless, the idea can be very rewarding.

Faulty grammar banner

One advantages with these banner types is that they are memorable. Banners that speak nothing but improper English help achieve creativity, and that is exactly what you need to attract a couple more customers to the business.

Conclusion

From the above descriptions, most of the banners can be used to attract a customer’s attention since they are all unique enough to stand out from the crowd. It is however, important to note that coming up with creative banners take time and patience. You obviously don’t expect your construction business to grow overnight, but coming up with creative strategies for your banner will, in no doubt, achieve desirable results. If you have difficulties coming up with the best banners, use of search engines can come in handy. It is among the ways you can use to come up with good banners for your company.

 

5 Creative Ways to Promote Interior and Exterior Signage

5 Creative Ways to Promote Interior and Exterior Signage

Whether you want to establish a new business or increase the sales of an already existing one, designing an outstanding, professional interior and exterior signage will help achieve the best results as far as business marketing is concerned. The best signs are in a position to communicate who you are, identify the business and to help potential customers understand your business better. However, a lot of companies focus more on exterior signage and end up forgetting about reception and wayfinding signs. Here are some of the top interior and exterior signage ideas to help attract more customers to the business.

Outdoor signs

The main reason for having outdoor signage is for people to know who you are, your location and the type of products you are dealing with. For you to achieve the best out of outdoor signage, you need to take note of the viewing distance, sightlines, and the surrounding visual noise. If your office has very little front face facing a busy street, you can decide to use a projecting blade sign. When you place the blade signs at corners of the most active buildings, you will successfully attract the attention of busy passersby.

 


Reception signs

In any marketing strategy, the first impression talks a lot about the company. A reception sign can build a company’s reputation, especially when clients and potential customers visit the premises. Custom signage can especially be important in promoting your business brand. You can seek the services of a branding agency to incorporate your company logo on the reception sign and complement it with metal finishes. This is one of the ways you can achieve a striking first impression.

Wayfinding signs

The signs work better in large public buildings. This includes apartment buildings, hospitals, and restaurants. Wayfinding signs are used to direct people to destinations. If your company is located in a busy building inclusive of several offices, using wayfinding signs can come in handy. However, there are requirements that need to be met when using these signs. To achieve the best out of the wayfinding signs, you need to come up with signage that will not only meet the functional requirements but should also have a unique design.

Digital displays

At times, the business can find itself in a unique situation that will require them to come up with business signs. For instance, privacy is very important in an office. But if you happen to have interior walls made of large amounts of glass, then your business will not be visible to customers. Coming up with unique graphics for you walls will help market the business, without blocking the light. Additionally, you also need to create signage that tells your business story. This can be achieved by using engaging digital displays. You can have a combination of dynamic and static digital content for the story.

 

Dimensional signs

Dimension signs are rewarding when it comes to attracting customer’s attention. The signs are commonly used in displaying your company sign and logo on the office front. Other displays, including dimensional letters, can be backlit to give the sign a professional finishing. Some of the most known brands worldwide including Google and Apple incorporate the use of dimensional letters.

Floor graphics

When people are walking, and especially when visiting new places, they tend to watch where they are going, including the floor. This is the reason why floors offer a convenient platform to attract people to your business. Many companies make use of floors for directional signage. In this case, you need to incorporate arrows and use the business title.

Why Building Signage is Important for Small Businesses

 

If you are operating a business or planning to start one, one of the most important considerations to make is how to use signage to market the company. An attractive, creatively designed signage is known to help the business stand out from competitors. Recent research indicates that more customers are comfortable purchasing from a company that they have already heard of in the past. This means that outstanding signage signs are the best seed you can ever plant to guarantee you future sales. Whatever the stage of your business, signage has to be one of the most crucial elements in your marketing strategies for you to have a stronger, visual brand. There are several ways that the best signage ideas can help improve your business. This includes

 

Branding and visibility

As stated earlier, consumers prefer buying products from companies they have heard of compared to companies that are hardly known. Coming up with attractive signage will help exposes the business to consumers who can be your future customers, and help you build a stronger brand.

 

Differentiation

Signage helps differentiate the business from its competitors by enabling you to have a unique, original brand. The more outstanding your signage is, the more your business will attract customers. But this is as long as the signage portrays the company as unique and determined to offer the best. Rather than hiring a salesperson, signage acts as the business ambassador every single day.

 

Functionality

Besides promoting the business, your signage will also have a functional role. This includes directing more customers to the business and inform them of an upcoming event or promotion to help improve customer experience.

 


What are the unique benefits of signage compared to other marketing forms?

If you have not yet decided on whether to invest in outstanding, professional signage or make changes to the already existing one. The following are some of the benefits you will get by having great signage compared to other marketing forms.

 

It is a cost effective marketing strategy

You may think that coming up with a signage is a costly move. But after the signage creation, there will be no further costs incurred, contrary to other marketing forms which need frequent updates and maintenance.

You also need to consider the number of people who will view your signage, compared to using other advertising methods. Considering the level of exposure and cost involves, it is, in no doubt, an investment worth making.

Signage works for weeks, months and lasts all year round, which is advantageous when compared to other advertising strategies that are known to run for a limited period. The business signage will always be up, attracting more and more customers every day.

 

Potential clients/customers are continuously exposed to your brand

When a customer sees your signage for the first time, they may not be convinced to purchase your products. But continuous exposure will help change their mind. If not, they are likely to recommend the product, service to other people. If your business has a physical location, then you should never underestimate the power of signage. Great signage will not only help build your brand, but it will also direct new customers to your business, and expose it to a broader market.

 


Conclusion

Signs are among the most important elements when marketing the business. Signage containing the business logo can especially help in brand reinforcement. You can also use signs to draw attention by conveying more information about your business. Signage effect is also continuous considering that it has a 24 hours visibility.

5 Tips for Effective Signage in your Business

THE FEATURES OF EFFECTIVE SIGNAGE

1. The Tagline:
Tagline’s say WHO YOU ARE, in addition to promoting your brand and its products/services.

2. Diversifying Signage Types:
Creating effective signage means going beyond the basic and using a diverse catalogue of signage types to promote your business. It covers sales and promotions and your brand in general.

An effective signage programme might include many of the following:

3. Window Graphics:

 

4. 3D Lettering:

5. A-Frames:
(For more information and examples about A Frames, click here)

 

There’s a lot of good reasons to use Vinage Customs, here are just a few…

Your One Stop Shop 

We offer an array of inhouse creative, print, production and installation services that give customers confidence that we can handle any project without compromise. We think of ourselves as your full service provider when it comes to all things requiring, design, signage and print.

Project Management 

From initial brief through to concept, then on to the production process and installation, Vinage Customs is well versed in managing complex and challenging projects. You can rely on us to co-ordinate all the trades necessary to implement, not only signage projects, but also full fit outs, ensuring all the approvals and safeguards are appropriately covered.

Peace-of-mind Budget Guarantee 

We work hard to help customers achieve their goals and we understand how important it is to deliver both on time and on budget. Every project we’re involved with is fully scoped and quoted and we guarantee to stay within the agreed budget. Should additions to the scope of works be required, we immediately refine our costing to reflect the additions and only undertake the work once approval is provided. In this way we always ensure the peace-of-mind that there will be no nasty surprises!

Package Deals Designed to Help You Save 

As a full service provider we like to build lasting relationships with our customers. To encourage this we offer customized package deals, grouping all your yearly needs into a single planned and costed proposal that will provide you considerable savings and maximize your budget. It really does make a lot of sense to plan ahead and save, so we are always available to discuss what projects are on the horizon and how we can help you to plan and save!

4 Construction Site Signage Your Business Needs

How Signage Can Secure your Construction Site

On a construction site you need to look out for the worker’s safety and the general public to be in a safe vicinity. Where you can direct people and promote your signage through your brand.

Comprehensive signage solutions can go a long way to making construction a safer and more seamless process.

Some examples below used in the industry;

  • Safety – Construction hazard signs play a vital role in reducing the number of injuries and fatalities from construction accidents. They are add on fencing, scaffolding, ladders, stairways, entrances and in trenches.

     

  • Wayfinding – (Navigation) Directional signage keeps things organised and running smoothly at your job site as well as keeping unauthorised people out of restricted areas.
  • Notices – Keep the workers, suppliers, visitors, the general public updated on the licensing, project schedules and basic information about your development with notices. Notice signage can reduce confusion and frustration surrounding the length of time construction is taking, footpath or road closures and other inconveniences to the community.
  • Advertising – We cover your fencing signage, vehicle and equipment wraps these are great opportunities for advertisement. Bring your brand to life and raise awareness of your business by using bright visuals and captivating keywords to make an impact. That can be aimed at sub-contractor based organisations, suppliers, passers-by and the wider community.

Vinage Customs can print graphics on fencing to protect and promote what you are building. We create identification signs for your construction sites. We help enhance safety through signs that ensure safety compliance. Also are able to add vehicle graphics to your fleet of company trucks and equipment. Click here to contact us today to discuss.

 

There’s a lot of good reasons to use Vinage Customs, here are just a few…

Your One Stop Shop 

We offer an array of inhouse creative, print, production and installation services that give customers confidence that we can handle any project without compromise. We think of ourselves as your full service provider when it comes to all things requiring, design, signage and print.

Project Management 

From initial brief through to concept, then on to the production process and installation, Vinage Customs is well versed in managing complex and challenging projects. You can rely on us to co-ordinate all the trades necessary to implement, not only signage projects, but also full fit outs, ensuring all the approvals and safeguards are appropriately covered.

Peace-of-mind Budget Guarantee 

We work hard to help customers achieve their goals and we understand how important it is to deliver both on time and on budget. Every project we’re involved with is fully scoped and quoted and we guarantee to stay within the agreed budget. Should additions to the scope of works be required, we immediately refine our costing to reflect the additions and only undertake the work once approval is provided. In this way we always ensure the peace-of-mind that there will be no nasty surprises!

Package Deals Designed to Help You Save 

As a full service provider we like to build lasting relationships with our customers. To encourage this we offer customized package deals, grouping all your yearly needs into a single planned and costed proposal that will provide you considerable savings and maximize your budget. It really does make a lot of sense to plan ahead and save, so we are always available to discuss what projects are on the horizon and how we can help you to plan and save!

TOP SIGNAGE TYPES AND WHY YOU NEED THEM!

Signage helps you get noticed when your not there.

Below are examples of some great signs designed for a specific event or events in general. Here are some of our favourites signage solutions:

  • Posters:
    Posters are designed to be both eye-catching and informative. Big and small size posters can be used for many purposes to get a message across to your audience.
  • Vinyl Banners:
    A more permanent option is vinyl banners are incredibly lightweight and making them easy to transport. These banners are durable so that they last for years. Also, they are cost-effective and use modern digital printing technology that looks great and is easy to personalise.
  • Business Cards:
    Typically include a person’s name, e-mail address, phone number, website, and company name. Business cards are often used at networking and corporate events. To provide other individuals with an easy source for retrieving contact information.

How we can help you with your signage needs today, Click here to contact us today.

 

There’s a lot of good reasons to use Vinage Customs, here are just a few…

Your One Stop Shop 

We offer an array of inhouse creative, print, production and installation services that give customers confidence that we can handle any project without compromise. We think of ourselves as your full service provider when it comes to all things requiring, design, signage and print.

Project Management 

From initial brief through to concept, then on to the production process and installation, Vinage Customs is well versed in managing complex and challenging projects. You can rely on us to co-ordinate all the trades necessary to implement, not only signage projects, but also full fit outs, ensuring all the approvals and safeguards are appropriately covered.

Peace-of-mind Budget Guarantee 

We work hard to help customers achieve their goals and we understand how important it is to deliver both on time and on budget. Every project we’re involved with is fully scoped and quoted and we guarantee to stay within the agreed budget. Should additions to the scope of works be required, we immediately refine our costing to reflect the additions and only undertake the work once approval is provided. In this way we always ensure the peace-of-mind that there will be no nasty surprises!

Package Deals Designed to Help You Save 

As a full service provider we like to build lasting relationships with our customers. To encourage this we offer customized package deals, grouping all your yearly needs into a single planned and costed proposal that will provide you considerable savings and maximize your budget. It really does make a lot of sense to plan ahead and save, so we are always available to discuss what projects are on the horizon and how we can help you to plan and save!

6 Ways to Enhance your Visual Merchandising for your Store

Visual merchandising is a great way to attract customers and increase sales by enhancing the appeal of a product or store.

Some visual merchandising examples below;

1. Use bold colours in your window displays. Where possible, choose colours that stand out for greater stand-out potential to others surrounding you.

2. Use informative, direct promotional signage to guide your customer through your store – keep it simple

3. Use language that sets the tone and encourages them to buy immediately (e.g. ‘first 100 customers’, ‘limited offer’ and ‘get in quick’).

4. Use lighting and signage with lights to draw attention to areas of the store you want to highlight.

5. When designing product or window displays, avoid clutter – Simple is best.

6. Make a big impression at point of purchase with custom, colourful banners.

7. Turn your floors into valuable marketing space by placing durable floor graphics underfoot.

 

 

How we can help you with your visual merchandising for your store, Click here to contact us today.

 

There’s a lot of good reasons to use Vinage Customs, here are just a few…

Your One Stop Shop 

We offer an array of inhouse creative, print, production and installation services that give customers confidence that we can handle any project without compromise. We think of ourselves as your full service provider when it comes to all things requiring, design, signage and print.

Project Management 

From initial brief through to concept, then on to the production process and installation, Vinage Customs is well versed in managing complex and challenging projects. You can rely on us to co-ordinate all the trades necessary to implement, not only signage projects, but also full fit outs, ensuring all the approvals and safeguards are appropriately covered.

Peace-of-mind Budget Guarantee 

We work hard to help customers achieve their goals and we understand how important it is to deliver both on time and on budget. Every project we’re involved with is fully scoped and quoted and we guarantee to stay within the agreed budget. Should additions to the scope of works be required, we immediately refine our costing to reflect the additions and only undertake the work once approval is provided. In this way we always ensure the peace-of-mind that there will be no nasty surprises!

Package Deals Designed to Help You Save 

As a full service provider we like to build lasting relationships with our customers. To encourage this we offer customized package deals, grouping all your yearly needs into a single planned and costed proposal that will provide you considerable savings and maximize your budget. It really does make a lot of sense to plan ahead and save, so we are always available to discuss what projects are on the horizon and how we can help you to plan and save!

Best Digital Printed Graphics for Inside and Outside for your Business

Digital printed graphics are a great way to make your business stand out from your competitors.

– Digital printed graphics are mostly applied to windows either from the inside or outside of the windows.

– Can also be applied externally e.g. can be laminated with One way vision. Defiantly an eye turner if your business is on a main road.

– One way vision, digital printed with any type of image’s to make you business stand out, this product is applied from the out side of the windows which enables you to see perfectly out from the inside of the windows but gives a block out non see through from the outside, if you are looking for privacy with all the correct outcome you are after, this is the product for you, can also be uv laminated.

 

Click here to contact us today

 

There’s a lot of good reasons to use Vinage Customs, here are just a few…

Your One Stop Shop 

We offer an array of inhouse creative, print, production and installation services that give customers confidence that we can handle any project without compromise. We think of ourselves as your full service provider when it comes to all things requiring, design, signage and print.

Project Management 

From initial brief through to concept, then on to the production process and installation, Vinage Customs is well versed in managing complex and challenging projects. You can rely on us to co-ordinate all the trades necessary to implement, not only signage projects, but also full fit outs, ensuring all the approvals and safeguards are appropriately covered.

Peace-of-mind Budget Guarantee 

We work hard to help customers achieve their goals and we understand how important it is to deliver both on time and on budget. Every project we’re involved with is fully scoped and quoted and we guarantee to stay within the agreed budget. Should additions to the scope of works be required, we immediately refine our costing to reflect the additions and only undertake the work once approval is provided. In this way we always ensure the peace-of-mind that there will be no nasty surprises!

Package Deals Designed to Help You Save 

As a full service provider we like to build lasting relationships with our customers. To encourage this we offer customized package deals, grouping all your yearly needs into a single planned and costed proposal that will provide you considerable savings and maximize your budget. It really does make a lot of sense to plan ahead and save, so we are always available to discuss what projects are on the horizon and how we can help you to plan and save!